Business Development, Business Ventures

The digital marketing and advertising sectors are majorly dominated by men. Lori Senecal is one of the few women who has managed to be successful in the industry. She is a creative individual, and this has enabled her to be appointed as an administrator in various companies. Lori Senecal is the incumbent global CEO of Crispin Porter & Bogusky, which is an international advertising firm. Her primary role at the enterprise is to head its global business and ensuring that its nine branches coordinate effectively. She is dedicated to her career, and this has enabled her to be among the few female administrators in the sector.

Before she moved to CP+B, Lori worked for various businesses. She used to work for one of Interpublic Group of Companies’ branches, which is known as McCann-Erickson Worldwide, Inc. Her expertise was essential is assisting the firm in the formation of TAG Ideation. The company is recognized for the excellent young adult marketing solutions that it offers. After a while, Senacal was promoted by McCann Worldgroup and served it as the chief innovation officer. She was later made the president of McCann, New York. Lori worked at the company for about two years. Kirshenbaum Bond Senecal Partners then offered her an opportunity to act as its president and CEO. She was a major participant in the creating and executing of corporate and human resource policies. Her leadership was outstanding, and KBS+ was recognized among the leading businesses in New York. It was also named as the industry’s agency to watch. During her term, the company served leading corporations such as BMW, American Express, TE Connectivity, and Victoria Secrets.

KBS+ was mainly run by female administrators. Senecal believes that the women at the company substantially motivated her to be successful. She has also been making efforts in assisting other women to make significant accomplishments in their careers. Lori was invited as one of the speakers at the 3% Conference. The primary focus of the seminar was to inspire female creative director so that their number can increase to 11% from the current 3%. It is devoted to empowering leadership and creative talents in women. Lori has faced many challenges and criticism since she is a female administrator but has managed to be successful. She has been offered recognition awards such as the Game Changer and Quantum Leap Awards. Lori Senecal was also designated as the woman to watch by the Advertising Age.

Business Development

Have you been thinking of starting your own business, being in control of what you do and how much you earn, and also being in full control of what you want in life? It is now much easier as there are several organizations which are offering the opportunity to individuals who would wish to be their own bosses.

Traveling Vineyard is one unique wine company which has been providing opportunities to both women and men to work from home. The opportunity is especially provided to wine lovers who would wish to work from the comfort of their homes. Traveling Vineyard is a wine organization which was established in 2001 with a primary purpose of making wine tasting more fun and less stuffy. Their goal took off and ever since it began they have been working continuously to not only satisfy the needs of their clients but to also exceed their expectations. The company has been expanding marvelously and has more than 1000 wine guides in more than 40 states.

The Traveling Vineyard has more than 21 wines which are classified into three categories including sweet and fizzy, red, and white wine. The wine company does not deal with the sale and marketing of wine but they also sell other wine accessories which include openers, chillers, and decanters. One can join Traveling Vineyard for a cost of $174 which $99 is used for the purchase of the success kit and $75 for the first testing test. There are several advantages that come with being part of the Traveling Vineyard team as listed below;
• More time with family; if one is a parent, they can raise their children while still working at home and earn some money.
• Friendly environment: because you are your own boss, the working environment id friendly and less stressful.
• Reduces commuting; working from home eliminates commuting form home to work which at the same time saves gas, and money.

If one feels like they are giving up and wants to be their own bosses they can join Traveling Vineyard to realize their dreams as they look after their families with less hustle.


For The Ladies

The struggle is real if you have fine hair. People with fine hair; faces the challenges of maintaining healthy hair and keeping a desired style longer than a few hours. WEN is well known as it states so many wonderful things on what it can do for people with all hair textures. But, how do we really know it can do all that without trying it ourselves. A brave soul decided to take a leap of faith and try WEN herself. The commercials are appealing, the products are appealing, but to know for sure, this young lady decided to buy on eBay a round of WEN and give it a go. Bustle featured her detailed review of WEN.

The first thing she noticed was the amount of product Wen hair suggested she use. It was 16 pumps and to her that was far more than her usual brand of shampoo. Weight of products is the biggest challenge people with fine hair face and that had her concerned. Instantly, as she begins the cleansing process she felt a difference. After she dried and styled her hair she noticed how lively and bouncy it felt. She used her heat protect products and other styling products in conjunction with WEN and wondered how they would mesh up. By the end of the day, while she had lost some volume, she noticed just how clean and shiny her hair still looked. By the end of the week, she found that with daily maintenance with WEN, that it works great for fine textured hair people.

WEN is a Sephora popular 5 in 1 product that won’t strip your hair of the natural oils it needs. WEN strengthens the hair as well as moisturizers it. It doesn’t lather up like other shampoos do but it cleanses the hair better than other products. It was created by Chaz Dean, an upscale salon owner that wanted to create a healthy hair product line.

Visit the WEN Facebook page for more product information.


Business Development

When we think about a digital and multimedia company in Brazil, the name that comes into our mind is Duda Melzer and Grupo RBS. According to, three generation of Sirotsky family in this business with over 6 decades of hard working till this date has turned this ordinary firm into a giant and also the first choice for citizen of Brazil when they look for digital and multimedia company in Brazil. And now Eduardo Sirotsky Melzer is following the path of his forefathers and working hard to keep that top position. He is current chairman and founder of Grupo RBS and managing its business that has expanded to different continents now.

In 2008, Eduardo attended a couple of seminars at Harvard school and the name of those seminars is the Effective Approaches by Media Companies and the Designing and Running a Client Centric Organizations in order to know more about latest technology and how that can be used in the benefits of their customers.

According to Acaert, Eduardo was also a member of the Board of Ethics in Conar, and also in 2009 he worked as an Executive Council of the Standard Norms. Duda Melzer connected with Grupo RBS in 2004 as Chief Executive Officer for the national market, became VP of business and market development, and EVP of Grupo RBS. Melzer is a grandson of Mauricio Sirotsky Sobrinho, Grupo RBS’s founder. In 2012 Duda became executive chairman,and by securing this position, he succeeded Nelson Pacheco Sirotsky, his uncle.

Eduardo Melzer has honored with the role of Chief Executive Officer on July 3, 2012,at an official gathering at Porto Alegre. And in 2016, due to his hard work and commitment, he became the chairman of the board of directors. He received many awards till date; few of them are Caboré Award, Coletiva.Net Award, Merit Award in Administration and 2015, he selected to be the team member of Cambridge Institute for Family Enterprise. Follow him on Twitter to learn more.

Visit his personal website:

DICO Investments Co

The genius and serial entrepreneur behind the success of DAMAC Properties is also the #3. Forbes billionaire on its list for billionaires in the United Arab Emirates. Hussain Sajwani Family founded DAMAC Properties a bit over a decade ago and has carefully guided the luxury real estate developer towards a very successful future. Sajwani earned his Bachelor’s degree in economics and engineering at the University of Washington, Seattle, and both of interests there have helped him in the industry he specializes in.

Many people say that he is on an entirely different level than the rest of us when it comes to making the right investment choices, and his investment company, DICO Investments Co LLC., has definitely proven his prowess. The company holds numerous minority and majority holdings in a spread of publicly traded companies, and its main focus is acquisitions, mergers, and private equities.

Hussain Sajwani’s first venture, a catering company, was a wild success early on and, to this day, the company is still an industry leader that serves over 150,000 meals on a daily basis to people all around the globe. His eye for opportunity led him to continue to invest in Al Jazeira Services when everyone else abandoned ship. Learn more about DAMAC Owner:

His intuitive decision is the reason behind the millions he has made with the company, which is now traded on the Muscat Securities Market. He also sits as chairman of the Al Anwar Ceramic Tiles Co., which was the first tile company in the region and is still only one of two, there. Read more: Hussaun Sajwani | Crunchbase

As a family man, Hussain Sajwani takes a very active role in the life of his 4 children. Along with his wife, he has created an atmosphere of love and encouragement, and he aspires only to pass on his love for humanity and his business intuition to them. Read more:

At home, Hussain Sajwani loves to read and learn more about architecture and design and especially finds it fascinating how a the history of a region can affect the architecture there. He also donates to charitable organizations including the “Yemen We Care” campaign and the Emirates Red Crescent.

Business, Business Ventures

Mike Baur has a strong connection to where he grew up and still lives. The Fribourg in Switzerland is also where he developed his fascination for finances and banking when he was still a teenager. He has been fortunate enough to make his childhood passion his current profession. Mike was involved in Swiss Private Banking for close to twenty years. He started as a commercial apprentice working for UBS and worked his way up to the position of executive board member at a Private Swiss Bank.


When Mike turned 39 in 2014 he began his entrepreneurial career. He formed a partnership with two individuals and founded the Swiss Start Up Factory. The company has since become the number one privately financed and independent ICT Startup Accelerator anywhere in Switzerland.


Mike consistently invests a great deal of his time in youth entrepreneurship for the Swiss company. He also lends his support to numerous Swiss Startups as a mentor and on a financial level as well. Mike attended the University of Rochester in New York where he earned MBA. He continued his education at the University of Bern. where he also earned an Executive MBA.


The Swiss Strat Up Factory has a mission to provide talented young entrepreneurs with a professional execution platform. The platform is highly rated and guides the entrepreneurs through a process that is both business driven and dedicated. They learn the importance of achieving ambitious milestones from A to Z.


The company offers an accelerator program that lasts for three months. The program offers financial startups including mentoring, coaching, access to a network of investors as well as entrepreneurs and office space. The idea is to locate individuals who think alike so they can share and create connections. Extremely affordable pricing is offered for conference rooms, spaces for offices and desks. The Swiss Start Up Factory features a fitness room, lunch room, conference room, WiFi at no charge, a welcome area, a Nespresso bar, a film studio in house, plenty of space for storage and more.


The companies also offers financial advice and accounting services. This includes cash flow reports, bookkeeping, financial statements, invoice management, financial and progress reviews of health, payroll management, VAT reporting and tax. There are customized packages available individually designed to meet the needs of the clients. The launched startups of the company include Blinkers, Struckd, Beaconsmind and Carhelper.