Business Development

Eduardo Sirotsky Melzer: A Man With Multi Talents

When we think about a digital and multimedia company in Brazil, the name that comes into our mind is Duda Melzer and Grupo RBS. According to Globo.com, three generation of Sirotsky family in this business with over 6 decades of hard working till this date has turned this ordinary firm into a giant and also the first choice for citizen of Brazil when they look for digital and multimedia company in Brazil. And now Eduardo Sirotsky Melzer is following the path of his forefathers and working hard to keep that top position. He is current chairman and founder of Grupo RBS and managing its business that has expanded to different continents now.

In 2008, Eduardo attended a couple of seminars at Harvard school and the name of those seminars is the Effective Approaches by Media Companies and the Designing and Running a Client Centric Organizations in order to know more about latest technology and how that can be used in the benefits of their customers.

According to Acaert, Eduardo was also a member of the Board of Ethics in Conar, and also in 2009 he worked as an Executive Council of the Standard Norms. Duda Melzer connected with Grupo RBS in 2004 as Chief Executive Officer for the national market, became VP of business and market development, and EVP of Grupo RBS. Melzer is a grandson of Mauricio Sirotsky Sobrinho, Grupo RBS’s founder. In 2012 Duda became executive chairman,and by securing this position, he succeeded Nelson Pacheco Sirotsky, his uncle.

Eduardo Melzer has honored with the role of Chief Executive Officer on July 3, 2012,at an official gathering at Porto Alegre. And in 2016, due to his hard work and commitment, he became the chairman of the board of directors. He received many awards till date; few of them are Caboré Award, Coletiva.Net Award, Merit Award in Administration and 2015, he selected to be the team member of Cambridge Institute for Family Enterprise. Follow him on Twitter to learn more.

Visit his personal website: http://eduardosirotskymelzer.com/

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